Wednesday, January 29, 2014

[Video] TOY - It's Been So Long








Directed by Douglas Hart, psych wunderkids TOY unveil their latest video release to 'It's Been So Long', taken from last year's 'Join The Dots' album.

Hart - the first bassist and founding member of The Jesus and Mary Chain, and has previously worked with the likes of The Horrors, The Charlatans and The Vaccines - describes the video thus: “The video features calibration charts used for everything from testing focus on microscopes and optical movie projectors to the calibration of cathode rays and the accuracy of the US Army Air force’s bomb and gun sights. The video also includes colour reference charts which instruct technicians as to the true nature of black, white and the three primary colours which combine and overlap within optical devices to create every imaginable colour and shade. Often these charts include strange symbols mapped out in mysterious lines, spirals, and solid shapes, some of which look like they belong on the pages of a New Orleans Voodoo curse, or on an Op Art canvas."

And video techniques used to be so simple once.

TOY taken on a European tour through March and April, with support from Charlie Boyer & The Voyeurs on March 3 - 7 dates.


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