Monday, April 16, 2018
Watch :: The Ninth Wave reveal video for 'Swallow Me'
Words: Sam Geary
The Ninth Wave reveal a powerful video for ‘Swallow Me’, their latest release which featured on Little Indie's recent Roundtable.
Directed by Lewis Tollan and The Ninth Wave, the clip, say the band, is a montage of "everyday occurrences masked by the false image of faceless mannequins. Each scene depicts an exaggerated view of different aspects of our lives and the flaws within them, such as the lack of privacy that we have become used to; mass production and the throw-away value of what we consume; the abuse many people are subjected to in places they considered safe and the lack of action taken to resolve these unspoken epidemics of violence; the way that we have become accustomed an instant lifestyle; the abuse of power from figures of authority and the consequences of this.
"This video is a short look into these sinister aspects of daily life so commonly ignored.”
Following last year's debut EP ‘Reformation’, their second, ‘Never Crave Attention’, is out on April 20 via Distiller Records.